As global agriculture searches for solutions that boost productivity while managing climate and input challenges, Latin America has emerged as a dynamic market for plant health products. From biologicals and biostimulants to biofertilizers and microbial seed treatments, adoption across the region is accelerating — driven by grower familiarity, regulatory clarity, and the need for resilient yield solutions.
These themes were front and center in a recent episode of the AgriBusiness Global Report, which featured Sarah Reiter, EVP at BioConsortia. During the conversation, Reiter shared insights into why Latin America continues to outpace other regions in plant health adoption and where the greatest opportunities lie in the years ahead.